by Thomas J. Leonard
The Top 10 Reasons To Hire a Coach. 2003-04-04
There are over 100 things that you can work on with your Personal/Professional Coach, but here are the Top 10.
1. You will set far better goals that
motivate you in a healthy way.
Did you have Goal Setting 101 in high school?
Probably not. Enter the Coach, an expert in helping you to identify and set
the goals that you really want, not the ones that are "shoulds," pipedreams,
that you've been recycling or that mirror the goals of your parents, society
or Madison Avenue. Choosing the right goals for you is an art and the Coach
takes the necessary time to help you clarify your personal values, so that you
have something really solid on which to develop your goals. Value-based goals
are naturally motivating, but it takes good Coaching to get to
these.
2. You'll accomplish goals and tasks and
projects much more quickly.
One of the reasons that people hire a Coach is to
save themselves time. Working with a Coach, they learn how to be far more
effective, efficient and productive in everything that they do, including
their job/business or personal projects. We humans just aren't that naturally
effective, even if we think that we are. The Coach has the tools and
techniques to share with their clients so that things get done in half the
time. (Even the Coaching process is efficient -- on the phone, 1/2 hour a
week, reasonable fee.)
3. You'll make fewer mistakes in your business
life or in your personal life.
The old model of learning from your mistakes has
deteriorated to be more like: How else will you learn if you don't make
mistakes? Too expensive, in our view. With a Coach, you have a third eye,
someone who's been there and who has Coached others in your situation, and an
expert in getting the job done with the minimum of fuss (called learning
curve, mistakes, errors in judgment, wrong tunnels, etc.). The costs
(emotional, financial, time) of making mistakes has gotten very expensive in
the past decade. A single mistake can ruin you in today's hyper-paced business
environment. Some clients use their Coach as an inexpensive insurance
policy.
4. You'll move up to the next level of your
professional and personal life.
Almost everybody is moving up the ladder of
business success, personal development, awareness and emotional balance. The
coach can help you see where you are right now and point out ways to grow and
get where you want to get to. Or, if you're not even on the ladder, the coach
can guide you to it and help you get started on your
path.
5. You'll reduce the number of problems you
have and better resolve the
problems that are left. The first step in solving a
problem is to ask yourself why you have this problem at all. The second step
is to ask yourself why you have problems at all. The third step is to get on
track to having no problems -- aka, becoming a Problem-Free Zone (PFZ). This
is not a joke. Being a PFZ is becoming even more important along the path of
sustainable success. You cannot afford to have problems, period. Life's too
short and problems are too expensive. A well-trained coach can help you become
a PFZ. A well-trained coach is a PFZ themselves.
6. You'll likely make more money in your
career, profession or business.
Clients don't keep paying their Coaches just for
the fun of it. Coaching, like every other professional service, needs to
improve the financial bottom line and it does. Coaches are trained to help
clients to leverage their ability to make money, i.e., getting a raise,
choosing a better career, starting a business, improving profitability, adding
more value to their customers, proper pricing, productivity and others. Sure,
Coaching is personal, but it almost always includes a strong financial
aspect.
7. You'll be a lot happier and this happiness
will last.
Coaches know how to help you to reduce stress,
integrate all aspects of your life, simplify or downshift, and reorient around
what makes you the happiest. What good is increased productivity and
profitability if you're not happy?
8. You'll be much more effective and
influential with others: family,
business and personal relationships. Communication
makes life life. A Coach is an expert communicator and trains clients on how
to come across better, relate well with others, listen aggressively,
influence, Coach, motivate and support others. There are over 100
communication and listening skills that clients can learn from a
Coach.
9. You'll become much more attractive to
others -- on the inside and on
the outside. Selling, as a profession and as a
proven technique/process, is on its way out. Why? Because humans are getting
better at choosing for themselves and buying better. Humans will respond less
to advertising and selling techniques and instead be drawn to a product or
service and they will be more likely drawn because of who is offering the
product or service. This process is called attraction. It's real. It works.
And it will replace much of the promotion, marketing, selling, seducing and
other very expensive budget items. Remember, the world (aka consumers) is
rapidly eliminating virtually all waste and inefficiencies in how business is
conducted, products are sold and how services are delivered. Selling and mass
marketing, while certainly still very effective right now, is on the hit list.
Attraction is the next generation of selling and the well-trained Coach can
help you and your business get on this track
immediately.
10. You'll have a better life, not just a
better lifestyle.
The term Quality of Life has become overused in the
past few years, but the trend of Americans seeking to create a much better
life for themselves is accelerating. In fact, people are re-examining what
they had assumed that a good life was (married, 2.3 kids, nice car, secure
job, church on Sundays, 3 weeks of vacation a year) and are now creating their
own life, often breaking the rules and flying in the face of conventional
wisdom in the process. Coaches understand the Life Design process and have
already made many of the design changes in their life, that their clients are
just now beginning to make.
About the Submitter
This piece was originally submitted by Thomas J.
Leonard, who can be reached at thomas@thomasleonard.com, or visited
on the web.
Thomas is CEO of
CoachVille, Founder of Coach U and
Author of the Portable Coach.
Copyright 97, 98, 99, 00, 2001
CoachVille